services | perspectives | media room | careers | about us
What is Nearshore?
Nearshore is "the transfer of business or IT processes to companies in a nearby country, often sharing a border with your own country", where both parties expect to benefit from one or more of the following dimensions of proximity: geographic, temporal (time zone), cultural, linguistic, economic, political, or historical linkages.
application-management-trends-vision-watch-video-recorded-presentation
RSS Feed Subscribe to this blog's feed

 
Delivered by FeedBurner

About
Analysis and insights regarding the IT outsourcing industry & technology perspectives. Contributors of this blog include journalists of Nearshore Americas and of Softtek. The views expressed in the content by Nearshore Americas, or any other author, do not necessarily reflect the position of Softtek.
Nearshore Outsourcing
Softtek created the nearshore concept in 1997. While the nearshore industry is maturing nicely, there is still room for growth. This space is dedicated to providing our takes and perspectives on nearshoring across the globe.
The Process of Creating
Creativity, while in its essence is free of rules, follows a process. A discussion of the evolution of services, this blog allows us to participate and share our thoughts and ideas more openly during a time of disruptive IT evolution.

Follow us

linkedin.com/company/softtek twitter.com/Softtek facebook.com/Softtek youtube.com/SofttekTV
Kirk
Kirk
September 01, 2011 at 1:08 PM
 

Sourcing’s Opportunity to Interconnect with Mobile

 It says a lot when perhaps the most powerful and influential brands of our time – Google – decides to point its prodigious resources in the direction of mobile technology. We have been hearing it for years: “mobile is the future.” With its well-timed introduction of the Android OS a few years ago, to the recently announced acquisition of Motorola’s mobility division, Google is making clear that it doesn’t want to be forced to play ‘catch up’ in the mobile space.

A similar window of opportunity exists for the offshore/nearshore sourcing industry – in boosting its relevancy in a computing environment driven largely around the concept of ‘anywhere, anytime’ access. Put simply, the global outsourcing industry can choose to react and ‘take orders’ from clients in the various manifestations of mobile technology requirements, or dedicate itself to contributing meaningful tools and solutions that can potentially shape the future course of the industry itself.

The opportunity is so large it can appear – at first glance – to be quite daunting. First off, the mobile industry continues to develop at a furious pace. Just one small example: Apple faced the unsavory option of developing a mobile device (the iPhone) that would largely replace an end-users’ need to have a dedicated device (iPod) to manage one’s musical library. Steve Jobs and his leadership seized the fact that anticipating the next wave of user demand is more important that trying to stick with a viable – yet rapidly aging – solution. What’s the lesson for outsourcers? Leading providers need to continue to point their research and development units toward the anticipated requirements of the end-user. What ‘pain’ are they likely to experience, and where are their providers and vendors (software makers, handset builders, network owners and content creators) likely to come up short in meeting those swelling demands?

It is interesting to note that one of the most popular discussion points among CIOs in the year 2011 is the trend known, as the ‘consumerization of IT.’ Enterprise IT leaders are grappling with the fact that their internal business customers are showing up at their workplaces with an increasingly expanding list of expectations that point right back to the central tenant of mobile: give me access anywhere, anytime, with any device.

Can those same CIOs manage to meet all of those demands (which by the way are also coming more and more from senior executives), or can they reliably turn to third-party managed services partners and outsourcers to help those business end-users thrive? There is plenty of talk these days that in the dynamics of global outsourcing - it is less about geography and cost, and far more about innovation and what the sourcing partner brings to the table. In the case of mobile, there will continue to be a growing appetite for vendor to can clear a path toward more efficient, reliable and customized services in the mobile space.

Waiting around for the client to figure out how to articulate what they want will no longer be a viable option. In other words, vendors – the real leaders – will need to have ideas and answers before the client tries to explain the quandary they have found themselves in.

TrackBack

TrackBack URL for this entry:
http://www.typepad.com/services/trackback/6a0134880e7d88970c0154350a03ad970c

Listed below are links to weblogs that reference Sourcing’s Opportunity to Interconnect with Mobile:

Comments

Feed You can follow this conversation by subscribing to the comment feed for this post.

Verify your Comment

Previewing your Comment

This is only a preview. Your comment has not yet been posted.

Working...
Your comment could not be posted. Error type:
Your comment has been saved. Comments are moderated and will not appear until approved by the author. Post another comment

The letters and numbers you entered did not match the image. Please try again.

As a final step before posting your comment, enter the letters and numbers you see in the image below. This prevents automated programs from posting comments.

Having trouble reading this image? View an alternate.

Working...

Post a comment

Comments are moderated, and will not appear until the author has approved them.