(This entry is a chapter from the e-book Software Delivery in the Digital Era, for the Now Economy)
“I was in Bangalore, India, when I realized that the world was flat” – Thomas Friedman
Just think that 8 years ago, in 2006, we were happy with the ability to send and receive e-mails on a Blackberry. We didn’t expect to have thousands of mobile apps at our disposal, and the camera on our mobile phone was just a nice add-on that took lousy pictures.
We would have not been able to reach the point where we are today, in which companies can rely on a fast-moving software infrastructure to build competitive advantage, as fast as we did, without the rise of India as a global power in software services. Without a mature IT outsourcing industry and remote delivery models like Offshore or Nearshore, allocating as much talent as we have today into developing the software that powers mobile, analytics and social technologies would have been very difficult.
Of course the invention of the iPhone, social networks, Google’s algorithms, and wireless internet rank at the top on the creation of the technology platform that powers the Now Economy. Yet, I argue that as the true power for organizations rests in their ability to produce software that turns business ideas into reality; access to a global pool of talent, and the means to work interactively with geographically distributed teams, has been a game changer.